Welcome to Season 2: The Human Element

Theme: Designing for the Soul of the Machine

You can design the most logical, efficient structure on paper, but if the humans inside it don’t trust it, don’t understand it, or are incentivized to fight it, your “perfect” design is just a expensive piece of art.

In this season, we move away from the “boxes and lines” and into the messy, psychological reality of leading people. We’re tackling the “soft” side of design—which, as any seasoned leader knows, is actually the “hard” part.

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